Our Story
We’re in the business of making your day better with quality coffee, good food, friendly faces and super fast service. With 10 drive-thru cafes in Geelong, we’re all set up to have you back on the road within a minute or two, so you can get on with your day.
Drive thru. Leave happier.
How Bean Squeeze Started
"In 2005 I'd just returned home from working as a ski instructor in the States. Like most instructors, I came home with less money than I left with, so I needed to find another job (and quickly!)
I really didn't like the prospect of an office job, so I started exploring the idea of starting my own business. I got into the routine of driving down to a local coffee spot each morning for a takeaway cappuccino, before rushing back home to keep working on business concepts.
Having to find a car park in a crowded spot, then standing around in a packed coffee shop every day, fast became a pain in the you-know-what! It was something entirely new to me, as I'd only started drinking coffee while living in the US and honestly, I didn't like it. It felt jarring and a waste of my time.
It was then I started thinking more about a small drive-thru coffee shack I'd seen in Las Vegas. That was it - the idea I'd been seeking. It was definitely a concept I thought could work back home. I had a chat with my mate Andrew (or Pec as he's better known) about my drive-thru idea. Pec has a background in building and construction, and he agreed the idea was a good one, deciding to come on board. His skills really came in handy in those early days too!
We spent the next year and a bit developing everything from the ground up. We laugh about it now, but neither of us had any experience working with coffee or in the hospitality industry - so it was a slow and really complex path.
Finally, in March 2006 we opened our first Bean Squeeze store in Mercer Street, Geelong. Since then, with the help of an incredible team of people, we've opened nine more stores in and around central Geelong, built and fitted out a kitchen facility and launched our food offer. The Bean Squeeze family has grown to over 100 close-knit crew and even more regulars who we love to see daily. We remain a locally owned and operated business and that won’t change.
Our guiding philosophy is 'leave happier.' It's the thing we keep in mind and draw on to help us make decisions here. If we can make your or any of our team's day just a little better, we will - I've come to realise coffee is kinda magic in that way too."
- Doji